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BTEC Tech Award in Enterprise Revision Guide (Ages 13-16)

Created By: CGP Written by CGP Books Product Code: EN2647
£8.95
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About the BTEC Tech Award in Enterprise: Revision Guide (with Online Edition, Videos & Quizzes)

This fantastic Revision Guide is the perfect way to prep for Components 1 and 2 (the assignment bits) and Component 3 (the exam) of the BTEC Tech Award in Enterprise. So that’s the whole course covered!

A detailed explanation of pricing strategies and distribution methods, with examples like Coca-Cola and Rapanui
Clear notes on pricing strategies and distribution, with examples like Coca-Cola and Rapanui to illustrate key concepts.

It explains everything you need to know in CGP’s classic straightforward way — from Feedback to Forecasting. And of course, we’ve sprinkled in lots of examples and expert advice too.

A revision page explaining how to identify target markets using demographic and geographic segmentation
A revision page explaining how to identify target markets using demographic and geographic segmentation.

You’ll also find it’s packed with brilliant digital extras, including video guides to walk you through your presentations and all the different calculations you’ll need to master. Better yet, there’s lots of extra-helpful quizzes - a formula quiz to make sure you know which formulas to use when, and a quiz at the end of each section dedicated to the exam component. This book really is the business.

A detailed explanation of the 4Ps of marketing, including product, price, place, and promotion
Clear notes on the 4Ps of marketing, with a diagram of the product life cycle to help students understand business concepts.

Top tip: don’t miss the matching Course Booklets!

This book can also be bought as a standalone Online Edition — we'll send you a code to redeem immediately.

Key Information

Type
Revision Guide / Study Book
Subject
Business Studies
Topics
Edexcel
Publisher
CGP
ISBN 13
9781837741502
ISBN 10
1837741506

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